A to Z Challenge: F is for… FOMO

The Visibility Planner is all about raising your profile and visibility through the things you do focusing on 4 main areas: PR and Marketing (inc Social Media), Networking, Presenting and Writing. For the 2020 A to Z Challenge we decided to focus on one of these aspects – writing! As the world continues to go into lock-down due to Covid-19, it is the perfect time to work on raising your visibility through your writing as you can do it from the comfort of your home.

F is for… FOMO (Fear of Missing Out)

It is important to ignore the FOMO. Fear of missing out (FOMO) is described by Wikipedia as “a pervasive apprehension that others might be having rewarding experiences from which one is absent”. When blogging, writing and working on your visibility strategy it can be easy to get stressed and too caught up in what those around you (or your competitors) are doing.

It is important to remember that you need to find out what works for you and focus on that (and doing it well) and not letting the FOMO feeling take over. If it does it can lead to you trying to do too much and/or wasting time on unnecessary things.

Prioritise what works for you.

How do you avoid that FOMO feeling? Share in the comments.

Further Reading:

• Social Media Strategy: Use SM to Keep an Eye on Competitors
• Content: What should you be writing about on Social Media?
• Have a Content Marketing Strategy
• Use the social media planner to draft and plan out your social media content.