A to Z Challenge: U is for… Unabridged

The Visibility Planner is all about raising your profile and visibility through the things you do focusing on 4 main areas: PR and Marketing (inc Social Media), Networking, Presenting and Writing. For the 2020 A to Z Challenge we decided to focus on one of these aspects – writing! As the world continues to go into lock-down due to Covid-19, it is the perfect time to work on raising your visibility through your writing as you can do it from the comfort of your home.

U is for… Unabridged

We are consuming more and more content. Content is getting shorter! Our attention spans are getting shorter. This means that there is a tendency to write less which is not always a bad thing. However, when writing it is important to remember to have a mix of short and long-form content. Therefore sometimes you will want to include unabridged content on your website or blog.

Do you use long-form content? Share in the comments.

Further Reading:

• A to Z Challenge: C is for… Content Strategy
• Blogging and Content (Ideas and Inspiration)
• Use your Content to Improve your SEO