Set goals. As with all social media platforms and marketing and networking activities, it is important to set goals. If you are using Instagram for networking, you should have a specific set of…

Find People to Follow Every user has a “followers” and “following” count which like other social networking platforms represents how many people they follow and how many people follow them. You can simply…

When I am writing about engagement I mean the relationship between you and your content. As well as your followers and your content. You can’t grow your network and community by sitting back…

Like other social networking platforms you can direct message (DM) people on Instagram to take the conversation off the main feed and keep it private. However, DMs (and some comments) can sometimes be…

Use stickers on Instagram to make your content engaging, fun and interactive. One of my personal favourites is the Countdown Sticker. The Countdown sticker is available in your Instagram Story deck, near GIFs…

On Instagram branding is very important. This is because it is a visual platform. As a result you should ensure that the look and feel of your account is ” on brand”. When…

Successful networking on Instagram is all about engagement and getting yourself out there and making yourself more visible. Part of the strategy for doing this is mastering the algorithm. Understanding and mastering the…

In case you missed it we recently announced that we would be taking part in the A to Z Challenge in April. This year our theme is the A to Z of Networking…