Marketing Toolkit
- Marketing Toolkit, Planners & Printables, Printables Collection, Strategy: Marketing, PR and Expertise
New Printable: Comparison List for Monitoring your Competitors
It is important for you to focus on what is best for you, your company and your personal brand. So while you will want to look at what your competitors are doing –…
- Marketing Toolkit, Planners & Printables, Printables Collection, Strategy: Marketing, PR and Expertise, Visibility Planner
New Printable: Question List for Monitoring your Competitors
It is important for you to focus on what is best for you, your company and your personal brand. So while you will want to look at what your competitors are doing –…
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How to: Monitor your Competitors
It is important for you to focus on what is best for you, your company and your personal brand. So while you will want to look at what your competitors are doing –…
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Content: Why should you have a content calendar?
You should use a content calendar to help you tell your stories and plan your content. Both for your blog and for social media. A content calendar can help keep you organised, focused…
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Have a Content Marketing Strategy
Content Marketing is a strategy that can be used to boost your visibility. You should create and distribute (via social media and otherwise) your content which should be designed to attract your customers…
- Blogging, Marketing Toolkit, Social Media / Online Profile, Social Media Planner, Social Media Strategy, Strategy: Marketing, PR and Expertise, Strategy: Writing, Visibility Strategy, Visual Strategy & Branding
How to: increase your brand awareness using social media
Brand awareness is crucial and social media is a great place to increase your brand awareness and should form a large part of your visibility strategy. As well as content creation and distribution…
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Is your website content search friendly?
Google tries to find the best answer that it can for requests (searches). Therefore you need to be making pages for your customers and users. Not search engines. So don’t get too worked…
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Digital Marketing Strategy: Email Marketing
The average persona checks their email 15 times a day. This makes emails a great way of keeping in touch with your customers (with their permission). Email marketing usually takes the form of…
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Put your audience at the heart of what you do!
Start your strategy with your vision. What is your vision? What do you want to achieve? What are your goals? Where do you want to go and how are going to get there?…
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Should you have a Website?
Should you have a website? If you haven’t already got a website and you are relying on third party sites for your content you will want to consider getting your own website. A…
