Goal: I would like to be more visible to my clients

Goal: I would like to be more visible to my clients.

This goal is one we should all have on our list of networking goals otherwise why are you networking if not to meet clients?

This option requires a bit more analysis around who your clients are and where they can be found.

Ask yourself the following questions:

• Who are my clients?
• Where do my clients hang out/spend their time?
• Where can I easily interact with my clients?

These options could be both online and offline.

Goal Strategy:

If this goal sounds like something you want to do you should come up with your own personalised strategy for reaching this goal, but here are some examples:

1.  Carry out a Client Analysis by asking the above questions and signing up for a visibility planner.
2. Do Research and Identify a selection of groups and the pros/cons of joining them.
3. Select a group and give it a go.
4. Review your experience – did it align with what you are trying to get out of the group.
5. Repeat process until you find a group that you want to join.

Further Reading:

• A Beginner’s Guide to Networking
• Your Networking Strategy
• Different Types of Networking Groups – Explained!
• How to Choose a Networking Group
• Researching Networking Groups – Questions to Ask.