A to Z Challenge: M is for… Meetings

We often talk about thought leadership as a strategy for improving your visibility and raising your profile. This is why we have made Thought Leadership the overarching theme for our first A to Z Challenge.

Thought Leadership ties together the different strategies that we talk about including writing, speaking, networking, PR and Marketing. Thought-Leadership is about utilising your expertise and deep specialism and knowledge to answer questions, covering trends in your business/sector and being part of the conversation.

Simply put: it is being an Authority.

During the challenge, we will be looking at different ways that you can demonstrate thought-leadership and raise your profile.

Today we are focusing on Meetings. Meetings can be an opportune moment to share deep insights and demonstrate your expertise. This might be through conversation and giving good advice. It might be by contributing to the meeting and simply being part of the conversation in the first place. Alternatively, it might be putting forward a suggestion or solution.

All of these things make you more visible.

If you are staying silent in the conversation and at meetings you are contributing nothing (and thereby demonstrating nothing). Therefore, you should be taking advantage of your presence (and other people’s presence) at meetings and demonstrating your expertise by being visible, by speaking up and contributing to the conversation.