O is for… Online Presence
LinkedIn is an important part of your online presence. You should maintain a solid LinkedIn Profile. Your LinkedIn Profile is not just your “online CV” or a way to showcase your skills. It is also a great (and easy) way to contribute (and be seen to contribute) to your peer community and industry/sector community.
Quite often when you google someone their LinkedIn profile is the first thing that comes up (and unless someone is looking for a particular reference to you on another website (e.g. your company website) LinkedIn is often the first thing they click. Therefore it is vital to make a good first impression.
Have a complete profile. If you haven’t done it already – do it now!